Advertising campaign 18

Client
Barberini Eyewear

Project

Advertising campaign 18

Keywords
advertising, campaign, photo, video, identity

Year
2018

Credits
photo Emilio Tini; body painting Laura Stucchi

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Barberini Eyewear is the commercial project by leading glass lens company Barberini. In 2016 Heads conceived the concept of the Spect-Actor, the one who face every situation and go all the way, like a spectator who is dragged onto a stage and becomes the star.

In 2018 the Spect-Actor is dragged into the space of the press campaign and becomes its protagonist: majestic silvery bodies stand out against a blue background. The body painting by Laura Stucchi has a focal role in this work.

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