Heads / Cosmoprof 21 - Making-of

Client
Cosmoprof

Project

Advertising campaign 21

Keywords
advertising, campaign, photo, video

Year
2021

Credits
photo Giulio Rustichelli; video Francesco Mantovani

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The new Cosmoprof 2021 campaign created by Heads uses a simple yet direct metaphor to naturally talk about beauty: flowers.

Isn't there a better symbol to express a sense of cleanliness, perfume, color, as well as diversity, and attention to detail? The result is a campaign that praises natural and sustainable beauty.

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