Brand identity

Client
Delicanto

Project

Brand identity

Keywords
identity, brand identity, corporate identity, logo design, photo

Year
2014

Credits
photo Francesco de Luca, Cesare Gerolimetto

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Delicanto is a project created to offer a high quality, Made in Italy tourist experience.

It references an imaginary linked to Italian traditions, passions and lifestyle.

The logo was designed by assigning to each letter a different italic font redesigned with a modern twist and the system of icons is inspired by classical typography. The use of organic colours, natural paper and punch suggests craftsmanship, authenticity, respect and localness, to express the delight (delizia) and charm (incanto) of a timeless tradition.

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