
Client
EMC - Everything Must Change
Advertising campaign SS20
Keywords
advertising, campaign, photo, catalogue
Year
2020
Credits
photo Massimo Costoli; styling Maddalena Montaguti
The world has changed and it’s time to adapt. In 2015, Heads developed the new positioning Everything Must Change for a brand that makes simplicity its virtue.
Luna Park, the place of fun. A place that brings together children of different ethnic backgrounds but of equal attitude, the only one that a child knows, the attitude of sharing. In a world that discriminates, insults and divides, everything must change and we start from here.













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