Oscar Mondadori Alta fedeltà

Client
Arnoldo Mondadori Editore

Project

Oscar Mondadori

Keywords
identity, corporate identity illustration, video, packaging

Year
2011

Credits
photo Omar Sartor; illustration Lucio Schiavon; video production Magoga

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“Outside of a dog, a book is man’s best friend. Inside of a dog it’s too dark to read”.

This quote by Groucho Marx gave us the idea to create Oscar the dog, trusted friend of every reader: it was designed by illustrator Lucio Schiavon and protagonist of all Oscar Mondadori communications and publicity from 2011 to 2014.

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