Advertising campaign FW10

Keywords
advertising, campaign, photo

Year
2010

Credits
photo Scott Schuman; styling Annie Lerner

The streets of Milan, the participation of famous spokespeople such as Geneva Elkann, Nicolas Vaporidis, Jacaranda Caracciolo Falk and Irene Colzi alongside ordinary people.

The leitmotif of the Scott Schuman (also known as The Sartorialist) campaign for OVS is everyday life, captured through gestures and expressions that differ according to age, profession, attitude and notoriety.

A new way of representing the spirit of a democratic fashion brand.