
Client
Upim
Advertising campaign Spring 22
Keywords
advertising, campaign, photo
Year
2022
Credits
photo Rocco Bizzarri; styling Anna Segarra
Nature, sun, fresh air.
For UPIM Spring 2022 we played with these seasonal elements, portraying dreamy and relaxing times. Rocco Bizzarri shot this collection launching two brand new lines: the Holistic and the Essential line for women and men. Casual clothing ideal for both free time and daily activities. Last but not least, we celebrated denim and all its shades and uses.














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